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Google Profile Update For SamuraiWriter

The outstanding tasks from my samuraiwriter Google Profile post of a few months back finally got some attention.

Probably Japan’s Leading Freelance Technology Marketing Copywriter To The Computer Networking Industry

Probably Japan’s Leading Freelance Technology Marketing Copywriter To The Computer Networking Industry

HeadBlade and The Law of Focus

HeadBlade are a great example of law #5 in Ries and Trout’s classic marketing book, “The 22 Immutable Laws of Marketing”.
Law #5 is “The Law of Focus” and the subtitle on page 26 of my copy states:
“The most powerful concept in marketing is owning a word in the prospect’s mind.”

“There Are No Best Products” – Ries and Trout

“Many people think marketing is a battle of products. In the long run, they figure, the best product will win.” ‘The 22 Immutable Laws of Marketing’, by Al Ries & Jack Trout.