With the football / soccer jamboree now underway, here’s a World Cup fun app from Cisco that caught my eye.

It took a few minutes to get the image recognition software to accept Kuri (our American Cocker Spaniel) as a legitimate ‘player’. Naughty, I know, but she insisted on playing.

Maybe Cisco/ oddcast will delete it?

I suggest they don’t – such is the power of social media to go viral for reasons mere marketing mortals often struggle to fathom.

Do you have any examples of similar apps out there now?

- Mark McClure

PS – Kaka, Messi, Kuri. Just rolls off the tongue, eh!