Archive for February, 2010
Article Marketing - Securing Your Content Marketing Beachhead Using Cannon Fodder And Special Forces
In this post you’ll discover more about how information technology marketers drive targeted traffic to an offer or landing page by using articles.
Posted: February 25th, 2010 under Article Writing, General Writing, Internet Marketing.
Tags: Article Writing, General Writing, Internet Marketing
Comments: none
HeadBlade and The Law of Focus
HeadBlade are a great example of law #5 in Ries and Trout’s classic marketing book, “The 22 Immutable Laws of Marketing”.
Law #5 is “The Law of Focus” and the subtitle on page 26 of my copy states:
“The most powerful concept in marketing is owning a word in the prospect’s mind.”
Posted: February 11th, 2010 under Copywriting, Internet Marketing.
Tags: Copywriting, Internet Marketing
Comments: none
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